The marketing emails we create and send for our clients are optimized for all screen resolutions, but do we need to ensure they’re optimised for all platforms such as mobile browsers…? The answer is a resounding yes, based on the following research.
According to research, you can expect up to 20% of your email recipients to be reading their email on a smart phone (Blackberry, iPhone, HTC, etc), and, if your email list involves business professionals, that number will be even higher.
To find out more about how we optimise email marketing campaigns for all browser platforms, get in touch.
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